Aesthetic supplier Wigmore Medical invited 100 medical aesthetic practitioners and 13 companies to the Royal Society of Medicine on November 13 for its first London open day since the pandemic.

The event featured three interactive agendas, including an injectables agenda, a medical agenda and a business, equipment and hair agenda.

In the injectables agenda, the day started with a talk by aesthetic practitioner Dr Ahmed El-Houssieny on his tips for opening a new clinic, exploring the importance of business planning and patient data collection by using clinic software. Highlights of this agenda included an overview on skin preparation using Clinisept+ by Clinical Health Technologies director Ross Walker, who also launched the new patient hypochlorous product Clinisoothe+ at the event. Aesthetic practitioner Dr Vania Hiratsuka-Dalmedo discussed her experiences using the new Stylage Lips Plus product, nurse prescriber Anna Baker explored the IBSA Derma portfolio, and aesthetic practitioner Dr Ivona Igerc explored non-surgical thread rejuvenation. Consultant plastic and aesthetic surgeon Mr Dalvi Humzah provided an interesting botulinum toxin update, looking at forehead anatomy, dosage, injection accuracy, and off-label uses.

In the medical agenda, ZO Skin Health featured across the talks. Nurse prescriber Kristeen Geddes explored how you can use the range to treat rosacea and pigmentation, nurse prescriber Julie Scott explored the use of combining ZO with Dermalux LED for optimum outcomes, and Dr Lauren Jamieson and Geddes discussed how to retail the range and consult patients.

The business, equipment and hair agenda featured an interactive talk by Baker, who explored the use of LED for all types of skin concerns. Aesthetic practitioner Dr Lisa Godfrey did a virtual presentation on PRP in hair loss, and aesthetic practitioner Dr Zoya Diwan spoke on radiofrequency microneedling and acne scarring in skin types IV-VI, discussing the progress of her clinical study using the Morpheus8 device. The afternoon featured talks from branding professional Russell Turner on branding, business consultant Vanessa Bird on selling, and digital marketing strategist Mark Bugg on local SEO.

Mr Humzah added, “The Wigmore Open Day was a well-attended event. The Injectable session covered lip, lower face, skin rejuvenation and a four-pillar strategy covered by Dr Vania Hiratsuka-Dalmedo, Dr Chris Rennie, Dr Kim Booysen and Anna Baker respectively. There was ample opportunity to meet a select group of companies and network with colleagues at this great venue. Congratulations to Danny Large and the team for arranging this successful event.”

The next Wigmore Medical Open Day will take place May 7-8 at the Royal College of Physicians.

SOURCEAesthetics Journal
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