The investment comes as the telehealth platform looks to expand its clinician-led virtual skincare services worldwide.
Get Harley, the global online consultation gateway that connects experienced clinicians with consumers to help them provide personalised product and treatment recommendations, has raised $52 (£40.6) million in funding. The investment will be used by the company to expand its services into more world territories.
The new funding is led by a leading international venture capital firm, Index Ventures. Based in London and San Francisco, it is already the backer of Farfetch, Figma and Glossier.
GetHarley – founded by Charmaine Chow – was created to help both practitioners and customers cut through the noise of a crowded skincare market. Demand for clinical and personalised skincare solutions has boomed in recent years, with the $60 (£47.5) billion global market for ‘medical-grade’ products and aesthetic treatments continuing to grow at 13% year-on-year. Yet the mainstream consultancy model can be clunky and burdensome for clinicians: instead of focusing on patient care, they must do administrative work, source and manage product inventory, and coordinate patient follow-ups.
This process is simplified via GetHarley. The digital platform helps support virtual skin consultations by matching its network of one thousand-plus (and growing) leading skincare clinicians with clients. The service also manages the stock, purchasing and delivery of the skincare products recommended by practitioners, taking this time-consuming aspect off their hands.
This helps practitioners deliver high-quality, more personalised care to patients; allows the recommendation of more bespoke skincare solutions; and widens the circle of people who can access practitioners’ expertise. For example, those customers who would not or could not travel to a clinic.
“The skincare industry is overflowing with false claims, celebrity marketing and thousands upon thousands of choices about how to care for your skin,” says the chief executive and founder of GetHarley, Charmaine Chow. “You end up wasting huge amounts of time, money and energy trying to figure out what works for you. I should know – I looked everywhere for solutions for my challenging skin. And while consumers are being pulled in multiple directions, clinicians are time-poor and overstretched. GetHarley solves all this, giving experts a one-stop platform, and helping global consumers get access to the best advice in a crowded marketplace.”
Since its launch, GetHarley has assembled a global team of 70 that, with the support of recent funding, is set to double in the next 12 months as it continues to expand globally. It has seen triple-digit annual growth since its launch and is used by over 100,000 patients today.
“GetHarley is a quality champion and partner for both the clinics and the consumer,” says board member and partner of Index Ventures, Danny Rimer. “People are now incredibly savvy about what they’re buying – especially at a time of economic scarcity when they want their money to be channelled into meaningful purchases. They rightly want brands and experiences that are transparent, authentic, and can deliver a tailored service. GetHarley meets all these criteria and more, and we’re incredibly excited to partner with them.”
The Company’s angel investor base includes high-profile executives such as Andrew Robb (ex-chief operating officer of Farfetch), Sian Keane (current chief people officer of Farfetch), John Veichmanis (chief operating officer of Carwow), Vincenzo Iozzo (ex-CrowdStrike and cybersecurity expert) and James Vincent (founder of FNDR and brand strategist for Apple and Airbnb).
The investment was led by Index Ventures, supported by additional investment from Headline Venture (Bumble, Groupon), Visionaries Club (Personio, Miro) and Village Global (Multiverse, Pave).
For more information, visit getharley.com and indexventures.com