Aesthetics specialist Sinclair has announced the appointment of John Campbell as country head for the UK and Ireland, and Lauren Clarke as head of marketing UK and Ireland.
Together, they bring a wealth of industry experience, mutual respect and understanding which they plan to leverage as they take Sinclair UKI into its next phase of business expansion.
Campbell’s 15-year career in medical aesthetics spans companies such as Germany’s Merz Pharma and Allergan Aesthetics, underpinned by 20 years of sales and marketing expertise. He believes this background will give him a deep understanding of his new role at Sinclair.
“What I bring is a really good understanding of the industry, both at a national and global level. My experience working with some of the largest medical aesthetic companies in the field has provided me with valuable insights and expertise that I can readily apply to my current role,” he says.
Clarke similarly boasts 16 years of experience in the international aesthetics market, which includes strategic sales and marketing roles in a range of aesthetic companies.
“My most recent experience was as Director of Marketing for an aesthetic clinic chain, however, HydraFacial is probably the notable company for which I worked, where I led the experiential marketing focus for the EMEA region.”
Together Campbell and Clarke have cohesive plans to build on the success of the business so far. Campbell highlights his vision of creating a “Happy and empowered team.” He adds “My commitment to nurturing a positive and motivating work environment revolves around fostering empowerment and knowledge among team members. I strongly believe that a happy and fulfilled team translates to better results and a greater experience for our customers.”
Beyond Sinclair’s internal team, Campbell recognises the importance of addressing the professional development needs of aesthetic practitioners within the industry: “Ultimately, my goal is to create a symbiotic relationship where our team’s growth and dedication empower aesthetic practitioners to deliver outstanding care and results to their clients,” he adds.
Clarke has a comprehensive plan in place focused on innovation, customers, and collaboration. “Together, these strategies form a roadmap for success, guiding Sinclair UKI to new heights in the aesthetics industry, in alignment with both our business goals and customers’ needs,” she stresses, adding: “I believe a customer-focused approach, combined with fostering collaboration and partnerships, is paramount.”
She intends to strengthen Sinclair’s brand positioning by more actively engaging in industry functions and thought leadership initiatives. In fact, Clarke has already begun to implement this strategy, launching seven Maili networking events across the UK and Ireland in July, which successfully brought together more than 100 medical professionals and partners.
“I see immense value in providing networking opportunities for our customers.” She comments, “Offering a comprehensive calendar of opportunities is a priority, allowing them to connect and engage with industry peers and experts, fostering relationships, and enhancing their overall experience with Sinclair UKI and our brands.”
She adds: “I am now committed to sustaining and amplifying the momentum we have gathered so far.”
