Merz Aesthetics®, one of the world’s leading medical aesthetics businesses, announced a partnership with international model Izabel Goulart and Kevin Trapp, professional football player for Eintracht Frankfurt and the German National Team, for the EMEA region. The partnership is the couple’s first joint campaign and is centered around opening a conversation about minimally invasive aesthetic treatments and a self-confident, self-empowered approach to holistic care and appearance. It includes an omnichannel campaign as well as engagements over the year.
During the campaign, the couple will share their personal view on self-confidence, their treatment experience and self-care tips – as they partnered with Merz Aesthetics.
Goulart and Trapp partner with Merz Aesthetics to fuel confidence in an authentic way. Both have worked purposefully throughout their careers to become the best version of themselves. “Medical aesthetics is about feeling good inside and out and doing all the things that empower yourself,” says Goulart. “So, choosing the right treatments has always been very important for me. And science is what fascinates me. That’s why I am very excited about the partnership with Merz Aesthetics.”
“In Merz Aesthetics, I found a partner that offers the opportunity to care about my appearance in a natural-looking way. Working with the latest technologies, they are constantly looking for innovation and new science-backed treatments. I also appreciate that Merz Aesthetics is a family business with a long heritage strongly anchored in German culture,” says Trapp about the partnership.
“At Merz Aesthetics, we are very excited to announce this unique, first-of-its-kind partnership for the EMEA region. We are proud to be partnering with two highly successful individuals who share our values as an organization. Kevin’s authenticity and confidence, as well as Izabel’s passion for beauty and well-being, are a perfect match for us,” says Gonzalo Mibelli, President EMEA at Merz Aesthetics®. “We look forward to a great year together as we empower even more people to confidently make decisions about their appearance and self-care.”
